Business card design – fact or fiction

One of the most overlooked marketing techniques in modern advertising is business card design. The purpose of the card is overshadowed by the hideous designs that so many hobbyist designers create; too often the cards are filled with images and colors that will make them look eye-catching. You can take a look at unique business card designs and custom business cards at https://www.puremetalcards.com/product-category/custom-shaped-cards/.

This is a fact and fiction set of business card design. By following these tips, you will be well on your way to designing a great business card that will generate a great response from prospects.

Fiction

More graphics means more sales.

Only use the logo and image as graphic elements. Any kind of graphic next to a company logo and image will only serve to confuse the card and master the essential information suitable for potential customers.

Fiction

Use more information to get more reactions.

Giving people easy access to information can be easily accomplished with a business card. Do not include promotions, sales, etc., because the business card can be carried in a wallet for weeks, months, or even years before a customer contacts you regarding your service. If you make this mistake, you may need to honor a special even if it's already finished. A well-designed card is made up of these elements:

  •  Name of the card issuer
  • The subject of the card issuer
  • The name of the company or organization
  •  Speak to
  • Telephone numbers)
  •  Email address
  •  Motto
  • Website URL
  • A brief set of products and services.
  •  Optionally, a business card can include a photo or business hours.

Large card designs always include a lot of white space. Arial and Times New Roman are the preferred fonts to work on a business card.